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E-commerce Specialist

Company: Bestbath Systems
Location: Caldwell
Posted on: February 6, 2020

Job Description:

Bestbath Job Description E-Commerce SpecialistBestbath is hiring an E-Commerce Marketing Specialist for our Caldwell, Idaho facility. The position is full-time with profit share & benefits. The primary purpose of this job is to be responsible for the design, implementation, customer experience, optimization and reporting analytics of our e-commerce and third-party sales efforts to support business objectives for the company's overall internet, web and third-party sales revenue streams. Founded in 1979, Bestbath is a family owned business made up of a group of highly motivated and dedicated industry leading composite bathing experts that continually strive to provide the best composite bathing products, experience and solutions the industry has to offer, backed by industry leading customer focused sales, manufacturing, engineering & business support teams. Must Have Qualifications Oversee all aspects of company owned internet sales and e-commerce platforms (product update, SEO, user analytics, overall improved usability to increase the value of this asset and grow revenue) Oversee and improve paid media channels for ecommerce and third-party platforms- Google Ads, Bing, YouTube, Social Media AdsDrives effective content syndication-including account administration, ad creation, reporting and budget optimization------------------Manages usage of company e-commerce platforms (chat bot, ordering and quoting process in platform).------------------Own all third-party sales and the development of new third-party markets.Develop paid search strategy based on company productofferings and goals------------------Improve Bestbath e-commerce experience for trade professionals and homeowners in "direct to consumer" opportunities.Provide performance reports and recommendations to team and executives on a regular basisIdentify and execute opportunities for A/B tests across channels and segmentsActively test and analyze keywords, advertising copy, landing pages and positioning to drive results in line with house brand goalsAnalyze ad performance against campaign and business objectives, make recommendations for optimizationSupport SEO strategies by identifying in-market keyword opportunitiesCollaborate with brand management on day-to-day operations and campaign strategyCollaborate with graphic designers to develop new creative suitesCollaborate with internal marketing team to execute on new content strategy initiatives to drive traffic, engagement, and leadsManage and recommend new external agencies as needed to support campaignsMust Have Skills and ExperienceMarketing experience required 2+ yrs.E-Commerce experience 2+ yrs. Third Party platform experience (primarily Amazon.com) 2+ yrs.Digital analytics and reporting experience requiredGeneral manufacturing or OEM products experience a plus but not requiredHave a deep familiarity with paid media best practices and ad networks, includingsegmentation, targeting and retargeting.Strong communication and social skillsStrong proficiency in Excel, GoogleAdWords, Google Analytics, Amazon Seller CentralFamiliar with Adobe Creative Suite preferred; design background a plus but not requiredProven communication skills, including the ability to write original ad copy and provide directiveon creative assetsExceptional project management skills and attention to detailComfortable working in a fast-paced team environmentBenefits:Generous base pay & monthly profit share plan, 3 choices of health plans (including a 100% matching H.S.A), 401k 100% matching - NO VESTING SCHEDULE!, 2 dental plans, vision, company paid life insurance, paid holidays & PTO, educational reimbursement, free all access digital professional training, much more!--Next Steps:If this posting sounds like your dream job, and you believe you are the dream candidate, submit your cover letter, compensation requirements, & resume directly to:--ron.ray@bestbath.com

Keywords: Bestbath Systems, Caldwell , E-commerce Specialist, Other , Caldwell, Idaho

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